The Daily Californian has been continuously published in Berkeley since 1871.  We now publish Monday, Tuesday, Thursday and Friday (no Wednesday publication).  Our print edition is supplemented by our online edition, dailycal.org.  Our print edition has a circulation of 10,000 copies and is delivered to more than 150 locations on and around the UC campus.


Popular Ad Sizes

Premium Placement

Our paper is read cover to cover.  However, anchoring an advertisement to one of our popular features of sections can often target your results, or enhance them.  15% charge for premium placement.
Puzzles Pages (Page 7 or 11)
Opinion & Editorials (page 4-5)

Front Page Placement

We are now offering placement on our front page.  Give your ad the greatest exposure we can offer.  Must be full color, placement (+15%).  Art measures to: 6 columns by 3″ or 6 columns by 2″.

Color

Black and White (standard)


Full Color Process

Print Production Specifications

All artwork must be sent via email in PDF format to [email protected] with fonts embedded and images flattened.  Please indicate Pantone color descriptions. “Camera Ready” artwork indicates that the advertisement fits the purchased space exactly.

Column Width:
1 column…………..1.5625”
2 col…………………….3.25”
3 col…………………….4.95”
4 col…………………..6.625”
6 col……………………….10″
(No 5 column ads)

Ad Height:
Actual inches in height.  A 3×5 ad means 3 columns by 5 inches tall.

Pricing for Print Advertising

We want to work with your budget, our prices depend on season, size and frequency.  Contact us so we can customize a quote for your advertising plan.